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Writing

Thoughts on product, AI, and what I’ve learned building things.

Case Study: Building AI Capabilities at Ninetailed
ProductComing soon
March 16, 2025·12 min read

Case Study: Building AI Capabilities at Ninetailed

In just four months, we transformed Ninetailed from a promising personalization platform into a product with 4 AI-powered capabilities — delivered on time, embraced by our customers, and celebrated by our team.

Coming soon
How I Ranked Top 20 Worldwide in Airline Manager Tycoon
Automation
June 17, 2026·14 min read

How I Ranked Top 20 Worldwide in Airline Manager Tycoon

Or: how a weekend automation project turned into 45,000 aircraft, 5,700 routes, and an airline too large for the game to render.

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Case Study: Building Ninetailed Insights
ProductComing soon
March 1, 2024·13 min read

Case Study: Building Ninetailed Insights

Ninetailed could personalize content with ease - but couldn't tell you if it actually worked. This is the story of building an analytics platform from zero: Tracking analytics, Bayesian statistics, attribution windows, and a Google Form.

Coming soon